Casa Bonay is a unique hotel created by people from Barcelona. It occupies a historic 19th-century building located in the Eixample, but the personality of the hotel experience is shaped by the synergy of the city’s creative talents, featuring the collaboration of interesting chefs, young designers, renowned furniture brands, an independent publisher, etc. Casa Bonay suggests a vision of Barcelona remote from the city’s touristy clichés. In building its identity, Mucho came to the conclusion that Casa Bonay should reflect not just a brand but also an attitude, combining the free spirit of its environment with the harmonious fusion of elements not born to coexist. The collage is a language that expresses this attitude perfectly. The entire brand is built with a collection of images that communicate the city with irony, giving Casa Bonay a sense of humour with its own visual language and a character all its own. As part of the project, a book was made documenting the process of creating the hotel. For the cover, some of the fabrics that Batabasta designed for Casa Bonay, were reused.
Freedom to be yourself and discover the undiscovered. Feeld, formally 3nder, has created a platform that welcomes people, communities and a sense of welcome to the dating app market place. Dimo approached us to rebrand, rename and reposition the current app, most famous for its ability to bring three people together. The rename is a response based on the basic structural elements of a community – in the way that in its most simplistic incarnation, a community connects, builds, joins and links.
The app becomes a space that connects people together to create wider communities with similar interests. There is a sense of belonging to something that is constantly evolving and creating new experiences for members to become a part of. Designed by Two Times Elliott.
St Giles House is situated in Wimborne St Giles in Dorset, close to the Wiltshire and Hampshire borders. It is the home to the Earls of Shaftesbury and covers approximately 5,500 acres.
In Jan 2011 Lord and Lady Shaftesbury began the exciting restoration project of St.Giles House and Park to help secure its future as a family home and venue for a whole range of activities.
Lord and Lady Shaftesbury approached us with the simplest of briefs, a compelling new brand for St Giles House. Mega delivered an exciting new identity, website, marketing strategy and art direction.
Photography by Taylor & Porter & Justin Barton
Mural Arts is reinventing and democratizing how the public engages with art, through community-focused programming and art education. J2 Design developed new messaging and designed campaign collateral to convey the overarching message that “Mural Arts” is a lot more than just painted walls.
J2 Design developed core narratives and a positioning statement to help communicate why, what and how Mural Arts does their work – Bold View, Diverse Perspectives, Proud City, Real Progress and Fresh Optimism. J2 Design commissioned a local sign painter to hand-letter the narratives and then incorporated them into the full suite of materials.
Ice Kitchen make superb ice lollies from artisanal ingredients, by hand. They wanted to build a European customer base. Something juicy was in order. Taking inspiration from the handmade ethos, we gave the logo a subtle handcrafted vibe, and added a colour-changing ‘degree’ symbol for some playful context.
The real stars of the show are the lollies and their ingredients. So we gave these top billing for mouthwatering standout. Complemented by hand-painted illustrations and lipsmacking colour, each lolly’s flavoursome personality hits you right in the tastebuds. Designed by Robot Food.
Uproot takes a Canadian icon and adds a European design sensibility. The name reflects our arrival in Canada while also referencing the process of drawing water up through the maple tree to create the sap from which the syrup is made. The diagonal line on the label represents the geographic connection between Exeter in South West England and Mono in Ontario (just north of Toronto), our two studio locations.
To reinforce the sense of luxury, heavyweight glass bottles were sourced from Italy, while the labels were created using Takeo Tassel, a subtly embossed light grey paper from Japan. A heavier weight of the same paper was used for the accompanying card. 200 bottles were produced in total, each one individually numbered. Designed by Believe In.
A Practice for Everyday Life were commissioned by Wallpaper* magazine to design the packaging range for their new online shop, WallpaperSTORE*, which launched in summer 2015. The range encompasses gift and shipping boxes, tissue, tape, gift bags, stickers, document sleeves and information cards, and needed to be suitable for packaging everything from letter openers to large-scale pieces of furniture.
The geometric pattern that appears across the packaging range is derived from the Wallpaper* asterisk. This was used throughout the packaging—screenprinted onto boxes, bags, tissue and folders, and printed onto tape. Exploiting the material language of standard packaging, the boxes are made of kraft cardboard and A Practice for Everyday Life devised a system of sleeves to create a bespoke layered effect. Elsewhere, materials such as Tyvek and newsprint add to the palette. The colours reference Wallpaper*’s brand guidelines, with further complimentary tones added.