In 2014, Yarra Valley restaurant and function centre Zonzo purchased the adjacent vineyard to become Zonzo Estate and begin an exciting new era for the business. Owner Rod Micallef engaged us to revitalise and realign the communication of his already successful brand and manage the design and production of its ongoing applications.
Since the rebrand, Zonzo Estate has sold out of its 2014 vintage and experienced a 120-percent increase in function bookings as of June 2016. Midweek patronage has also increased by 30 percent. Designed by Swear Words.
Market Pantry is Target’s largest and most beloved grocery line, with over 1,900+ SKUS across 100 different categories. Working in close collaboration with the Target creative team, Pearlfisher set out on the monumental challenge of redesigning this vast and beloved range by developing a visual system that elevates and modernizes the product line, while simultaneously flexing seamlessly across each of the 100 categories.
With a bold but considered and retro feel, the new design system for Market Pantry is eye-catching, clear and flexible, allowing each SKU to be celebrated individually, or the immense line to live cohesively together.
LeCoq is a rotisserie restaurant in the heart of Islington, serving truly free range roast chickens reminiscent of the street markets of France, to eat in or take away.
The brand took its main influence from the rotisserie spit, using the simple lines and the copper colour to create a classic and elegant brand identity which was then rolled out across all touch points, including business cards, menus and signage. Designed by VB Studio.