GrandArmy – Big Beach

grandarmy_bigbeach_identity_01 grandarmy_bigbeach_identity_08 Screen Shot 2015-10-06 at 9.08.28 am grandarmy_bigbeach_identity_17

Big Beach produces and finances independent films, television and theater. With an eye toward intelligent, character-driven, humanistic material, the company’s overall mission is to showcase films that inspire, engage and entertain. The Big Beach portfolio includes indie classics Little Miss Sunshine, Safety Not Guaranteed and Away we go, among others.

GrandArmy created a comprehensive rebrand for Big Beach, including identity, pre-roll film, collateral, and website design. GrandArmy‘s solution was to create a BB monogram from four simple strokes, which formally recall the lapping of waves against a shore. This visual language was extended into a logotype, and graphic system for collateral and web.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: