TB&C – Baltimore

01_logos_full09_k_plank_full 06_common  vb_bs

To highlight to visitors that Baltimore is a dynamic, engaging city, we invited some of Baltimore’s biggest fans and most famous faces to share what they love about this phenomenal town. Print, radio, online video spots and page takeovers in major markets and national publications gave our celebrity spokespeople a chance to share the things they love and the neighborhoods that keep them coming back year after year. TB&C also turned the abbreviation “Bmore” into a rallying cry—“Be more”—and anchored the campaign with a mark and related designs that can change with the calendar to highlight all there is to do in our home city.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: