Barrel – Älsa

Alsa_MobileMockups Alsa_BrandingPackaging

Älsa is a twice-daily solution for active adults who want a healthy energy lift without the jolt or crash of the typical energy drink.

Älsa approached Barrel to create branding and packaging designs while their product was still being formulated. At its core, Älsa is a simple and effective product that appeals to a broad audience. The packaging aims to convey energy and refreshment through bright primary colors and luscious fruit imagery, while the digital component provides easy access to the product and the ability to build community and brand awareness.

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