Believe In – Eden Project (Big Lunch Extras)

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Big Lunch Extras is a 3-year initiative run by the Eden Project and supported by the Big Lottery Fund and Halifax plc. The identity connects to ideas of places and conversations, with a cheeky nod to the Eden Project’s famous biomes. Working with illustrator Parko Polo, Believe In developed a flexible toolkit of elements that we could use to communicate many different themes and activities.

In addition to printed and digital communications, the identity also works across promotional merchandise and wayfinding/display materials, helping to ensure that delegates are both inspired and entertained by the experience.

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