Spy – Panasonic

iypwsnw5e4em2jz8mzok qth4jvn85hmdr3iebd43 p1yp8brsigz2slixy5xad8g4qbte2ggtjqfi6qtc

Being one of the world’s leading technology companies, it is imperative to keep and attract the most talented employees. Knowing where your career path can take you is vital to anyone’s success. Panasonic approached us to design their new career development programme. Working with their structural content that was informative and detailed, Spy created a name that would engage everyones’ aspirations – Boost.

Using Boost as the visual hook we created a marque that contained numerous lines like pathways that could be cropped and scaled in a dynamic way. This was paired with some bespoke icons, fresh colour palette and elegant fonts. The applications included updatable forms, introduction packs, posters, intranet pages and internal signage graphics.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: