Kevin Macey – Central Saint Giles

CSG_14_ CSG_7_ CSG_13_ CSG_4_1

To create a brand and colourful visual identity for Central Saint Giles a mixed-use development in Central London, designed by world renowned architect Renzo Piano.

‘Heart and Soul’ was the overall positioning used to create a bold and powerful campaign that brought the building’s potential to life. Designed by Kevin Macey. Worked produced at Bostock and Pollitt.

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