By definition, a milieu is the context or environment in which one lives and is influenced by. With this in mind, Milieu Property is a boutique developer with an emphasis on creating spaces of influence.
Interpreting the milieu as a mix of complementary opposites, the stationery suite took cues from the physical nature of a building. Combining industrial box board with premium cotton stocks — playing on the relationship between the inside and outside.
As an extension of the complementary opposites theme, a visual language was created that gave the brand meaning before the first project was off the ground. The Melbourne milieu was captured by photographer Leigh Crow and spliced together to create a feel of things to come. Designed by Studio Hi Ho.