Monthly Archives: March 2012

Urbanized-ID – Identity, film poster, Blu-ray & DVD packaging for Gary Hustwit’s last film in the design film trilogy ‘Urbanized’. We created a series of graphic pictograms using 4 themes from the film, Housing/Mobility/Public Spaces & Infrastructure. These pictograms became the foundation for creating a strong visual look over all aspects of the films branding including the film poster and packaging. Designed by Build.

Spur is a pop-up shop nestled on Eng Hoon Street, with design products from independent designers from all over the world, curated by Indri Tulasan. Featuring a large cross-section of design inspirations from experimental art pieces, design products and artisan homemade goods.

Modern typeface co-existing with handwritten type tied in the concept of Spur, which is about sudden inspiration. A travel map of Tiong Bahru was also created to celebrate the ideas and inspiration of both old and new, now contained within the art-deco inspired district. Designed by ACRE.

Studio Constantine wanted our own printed materials to demonstrate the best-case impact achieved by intelligent and strategic use of a two colour production process on both premium and commodity stocks.

By using our visual mnemonics of geometry and colour, beyond the normal containment of a marque or icon and type lockup, they defined the aesthetic and layout of each piece as a whole. The result; a breadth of organic brand expressions.