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John Patrick prides himself on being highly ethical in his practice, and so his brand has been constructed in the same way. Very little ink is used, whilst an embossing seal leaves a mark but no mis-use of ink. The choice of stock varies for the estimated levels of production. Stock used for things printed at mass (eg. the labels) are printed on Lokta paper, from a Nepalese Lokta tree, which grows from the roots up after being cut. This allows John Patrick to be just as sustainable with his promotion as he is with his own fashion practice. With each sheet bought, 25% of the profit goes to a Nepalase charity.

The logo uses ambiguous organic form, being seen as contours, stones,etc. Neutral colours were chosen to reflect natural muted tones, whilst the use of embossing for all the stock, and laser cutting for the hangers and packaging allow John Patrick to leave a small carbon footprint. Designed by Joe Leadbeater.

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Creative director and founder Bonnie Roccelli, has over a decade of professional experience working on many high profile commercial and residential projects. Bonnie Roccelli was established in 2013 having traded under the name Bonchi Interiors since 2010. Two Times Elliott were asked to create a brand identity, including a bespoke logotype, full stationery set and responsive website.


All Above All is a campaign that unites organizations and individuals to build support to lift the bans that deny abortion coverage. Their vision is to restore public insurance coverage so that every woman, regardless of her income, can access affordable, safe abortion care when she needs it. Margaret Conway and Chrissy Faessen of Conway Strategic entrusted us with the mission of developing the name, creative concept, and visual brand language for the campaign.

Apartment One developed a name for this campaign that elevates the dialogue to focus on the social justice and equal rights component of the issue and specifically that all women should have the equal ability and access to make her own decisions. Apartment One looked to create a name that was aspirational, inclusive, and inspired people, specifically Millenials, to get involved and take action. From the foundation of this name and our supporting messaging such as Dare to Declare, Amend to Defend and Brave, United, Equal, Apartment One developed a visual brand language that spoke to individual empowerment for collective change in the use of selfie photography and hand brush stroke typography. Apartment One also developed a stylized asterisk in brush stroke as a design device that could be used to bring a deeper level of communication to the campaign and allow for more specific messaging on the issue. Looking to speak to our target audience of Millenials, it was essential that the campaign feel fresh and vital and so we chose a bright, neon green as the core brand color alongside black and white.

All Above All has engaged supporters across the country and continues the work of this multi-year effort to make critical policy change.

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Molly Watson helps leaders to develop and deploy their most valuable communication resource: themselves – their own experiences, insights, opinion and the impression they make as individuals. She commissioned Studio Blackburn to articulate this proposition in the form of a visual identity, including website, stationery, business cards, templates and a reformatted CV.

The use of a bold colour against the muted palette and the speech marks in the logo imitates the distinctive effect of Molly’s work on her clients and their organisations. They stand out.

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Bakken Design Build is a Seattle-based construction firm that has a diverse range of experience in creating custom homes, additions & remodels. They work closely with each client to create beautiful and well-crafted spaces that are functional & practical.

The brief was to create a minimal responsive website, showcasing their portfolio seamlessly across multiple devices. Along with creating the website, adaptable were also commissioned to craft a refreshed brand identity for the company. Designed by Adaptable.


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