Inspired by graphic illustrations of the gut, the identity is designed to work a broad range of applications for a wide scale of audiences, with an architecture of sub brands that reflect the 3 main activities that UEG undertakes.
Felt have developed a range of printed items with UEG including their Journal (published by Sage), Education course adverts, stationery, a History brochure celebrating 20 years of the society and the guide to UEG Week.
Inclusive Play design and develop innovative play spaces for children of all abilities. They approached us with a request for a suite of marketing material that would set them apart from their competitors, many of whom still rely heavily on clichéd stock imagery.
Rather than create a standard sales catalogue, Touch‘s response was to imagine the ideal playground, accessible for all kids and incorporating the Inclusive Play product range. Illustrator Robert Hanson then interpreted our ideas to create a piece that was then applied to a brochure, sales presenter and email newsletter.
Mi (More Independent) is a Government-funded initiative that is being piloted across four UK regions. Using technology, the programme is designed to encourage people to take charge of their health, lifestyle and wellbeing, enabling them to feel safer and live more independently.
Uniform was briefed to develop a new brand for the initiative, including stakeholder engagement, research and insight, naming, brand strategy and activation. As the initiative was funded through the Technology Strategy Board, Uniform had to protect any intellectual property created in the project, including the brand mark.
With many partners involved in the process, all offering varying products and services, simplicity was imperative. It was also essential from the outset to create a flexible approach – including brand assets that can be used to depict various scenarios and create strong messaging, without becoming stale.
DIA were approached by non-profit organization Speak Up Africa to help them rebrand. While they wanted to stay close to their African roots we also wanted to give them a contemporary look and feel. The logo mark nods to speech and sound with the use of wave forms while being contained within the iconic shape of the African continent.
Speak Up Africa is a creative health communications and advocacy organization dedicated to catalyzing African leadership, enabling policy change, securing resources, and inspiring individual action for the most pressing issue affecting Africa’s future: public health.