Identity, interior, signage system and art direction for Norway’s largest film studio. The logo’s white square creates a storyboard, a space for creativity, which encourages the user to interact. The name also implies a full-scale film production. People’s notion of film and commercials is an escape, a twist on reality, action and colourful special effects. The photos taken for the identity by Filippo Minelli are frozen moments where the future is yet to be revealed, and it makes the viewer engaged and curious. The signage system is inspired by the film studios of Hollywood. Detailing of custom made typography for logo in cooperation with Magnus Rakeng. Portfolio photos by Mathias Fossum. Designed by Work In Progress.
Photography
OK-RM – Sancy & Regent
Visual Identity and art direction for contemporary jeweler Sancy & Regent. Designed by OK-RM.
Kevin Macey – Central Saint Giles
To create a brand and colourful visual identity for Central Saint Giles a mixed-use development in Central London, designed by world renowned architect Renzo Piano.
‘Heart and Soul’ was the overall positioning used to create a bold and powerful campaign that brought the building’s potential to life. Designed by Kevin Macey. Worked produced at Bostock and Pollitt.
Navid Baraty Photography
Photography of Navid Baraty.
Neue – Visit Nordkyn
The Nordkyn peninsula accommodates two municipalities in the county of Finnmark, Norway, and Neue were given the task to unite and promote them as one tourist destination. In a place where nature rules, the result is a live logo that changes along with wind direction and temperature.
WFCR – Could Not Sleep
Women for Child Rescue (WFCR) is a branch of World Vision which was setup by a small group of women that set out to make a difference to disadvantaged children in 3rd world countries. Working closely with the group, I helped create a logo that could be used across marketing and collateral. Could Not Sleep took the photos on a trip to an Orphanage in Cambodia and they have been used for invitations, postcards and other marketing applications.
Design Project – Oblong Furniture
Identity and branding for this specialist that sources and creates furniture applications for commercial and leisure environments. Designed by Design Project.
SB Studio – Create GB
In the build up to London 2012, online magazine We Heart celebrated Great British creativity, shining the spotlight on up-and-coming and more established talents alike. From art to product design, fashion to food; Create GB showed the world that convention-prodding, thought-provoking and unashamedly eccentric British design and creativity is as thriving and resounding as it’s ever been.
SB were approached by James Davidson, Editor at We Heart in August of last year to design what is now a beautiful 196-page publication, with 4 unique covers, using 50 different typefaces and featuring the likes of Kai & Sunny, Jiro Bevis, Patrick Stevenson-Keating, Margot Bowman, Kyle Bean, Death Spray Custom, Lee Broom, Kate Moross and many more…
Bluerock Design – John Dolan Photography
New York-based photographer John Dolan specializes in interior and architectural photography. He combines advanced lighting techniques and large-format photography with digital imaging. John’s approach yields images that authentically capture spaces, structures, and designs. Basing the logo on the form and shape of his 4×5 camera bellows, we created a mark that is geometric, spacial, and iconic to his media. The repeating pattern of the bellows icon also mimics the abstract forms of his initials. Condensed typography balances the tall and compressed forms of the logo creating a uniquely custom mark. You can follow his fantastic work here. Designed by Bluerock Design.
Founded – Cotton Love
Cotton Love are an independent online clothing store, selling a compatible mix of original archive and fashion forward vintage pieces. Favouring a pure approach to form and function, each item is selected to fit Cotton Love’s preferred aesthetic, quality and design values. Founded developed an identity which would convey their love of stripped back functionality, reducing the neighbouring T’s of Cotton down to a more economical form, creating something both abstract and recognisable.




































