Australian premium beverage creators Strangelove, are not content to follow the traditional visual tropes of their industry kin. In their view most energy drinks make you look like you’ve been kissing your cousin under the bleachers at the Parramatta Speedway. They scream premium but relentlessly hum Bon Jovi under their breath. The philosophy is simple: make something that people want to show their friends. The result is witty, eye-catching and truly original. Designed by Marx.
Many foundations publish an annual report, touting their achievements of the year with glossy photos. In 2014, the Ford Foundation tried something different. Under the guidance of new president Darren Walker, the Foundation convened the inaugural Ford Forum. The goal of the Forum was to consider the health of the entire global market system, and find ways to improve prosperity everywhere. A diverse panel of experts were asked: “Where markets lead, will justice follow?”
The Ford Foundation has always grappled with a perceived dichotomy between capitalism and social justice. It has lived at the very heart of corporate America since 1936 – the Ford family, are the literal gods of capitalism in Aldous Huxley’s satire Brave New World. But despite its establishment origins, the Ford Foundation has always seen the flaws in the system, and endeavored to promote compassion among suits. In a typical move, hugely influential but little known, the Foundation helped launch the Nobel Peace Prize-winning Grameen Bank.
Hyperakt were proud to help the Ford Foundation facilitate this next great debate across the divide of human rights and the market. Hyperakt worked closely with communications leadership to develop a clear content strategy, which in turn informed the structure and design of the new Ford Forum site. The information architecture allows the substance of the report to shine through – a conversation by experts convened by the Ford Foundation. We were challenged to create a visual language that would reflect the complexities of the topics covered. Our answer was to commission illustrations by acclaimed illustrator Edel Rodriguez, extending the Ford Foundation brand bringing the conversation to life.
Nine Sixty worked closely with Integrated Change to develop a website and brand identity. The brief was to keep the site simple and attractive, with a focus on converting new business.
The core aim of the website is to promote the digital services offered by Integrated Change to the healthcare industry. The colour schemes make the website unmistakably healthcare-orientated. With the inclusion of illustration and animation,Nine Sixty were able to bring the services to life, whilst retaining a professional feel throughout.
Popote’s is a restaurant in Brooklyn New York. Designed by Violaine & Jeremy.
February, 2015. Visual identity and communication concept for Adisgladis, a small shop in Stockholm retailing clothing, accessories and gadgets — all products researched for a positive way of living. The assignment includes units such as: logotype, bags, custom typeface, illustrations, packaging, pictograms, signage, stationery, stickers, storefront display & cetera. Designed by Bedow.
Multi Adaptor took the P as our starting point, using the angle of the tip to create an ownable graphic device — the PayPoint pointer. We used this across the identity system in a variety of ways: to house messaging, create illustrations or frame content. Multi Adaptor developed tone of voice and messaging to reinforce the brand’s strapline and a flexible design language that could adapt depending on whether the brand was talking to consumers or businesses.
Brand development, tone of voice, messaging, consumer and B2B website, brand video, business stationery and collateral.
As the confidential advisory behind game changing innovations for top global brands, Redscout was ready to step into the light.
An inherently mysterious agency serving as a behind-the-scenes brand shrink for companies in need of a fresh perspective, Redscout wanted to develop its own public image. Inspired by their diverse team of loyal strategists and designers, Franklyn created a new identity system highlighting the diverse backgrounds and interests of these Scouts. Stylized illustrations of each employee were decorated with iconographic tattoos representing the who, what and where of these talented individuals. The result is a rightfully bad-ass statement that is just as popular with clients as it is with staff.