QT Hotels approached Maud to design a brand for their first of several spas around Australia, with the stipulation that the identity of each should be inspired by the culture of its location, the first being on Australia’s iconic Gold Coast. Maud took inspiration from colourful beach huts and natural stocks to create a vibrant and approachable brand that avoids the expected. The Logo and information sit on a clean pattern free surface, always opposed by an individual and striking pattern. This juxtaposition is designed to suggest the idea of stress & relief.
At Fieldwork, they make sure to keep a good balance between client work and in-house projects. Fieldwork needed a visual identity flexible enough to work across anything from project proposals and invoices, through fun prints and publications, all the way to super geeky stuff like code projects and gadgets.
Through a process of iteration, Fieldwork developed the simple identity you see on this page and across the website. Then Fieldwork worked on a collection of visual materials to bring the character of our company to life. It’s a work-in-progress, and always will be.
Business cards, letterhead and envelope letterpress printed on Crane’s Lettra paper. Designed by Daniel Renda.
Apolosophy is based on Apotek Hjärtat’s philosophy of health and well-being. Carefully chosen ingredients packaged in a conscious way. Trustworthy, tactile and timeless. Designed by BVD.
CableCom Networking provide managed Internet services to high density accommodation throughout the UK serving the student, keyworker and residential markets.
Hand of Yore is Guillaume Valle. A furniture maker from the Pays Basque living and working in North London. He upcycles reclaimed furniture and materials he finds around London. Designed by Studio Creme.
Grossi Florentino Menu Sleeve & Veloce Lunch Offer. Designed by Can I Play.
Optimum, a division of Cablevision, offers cable, Internet, and voice service throughout New York, New Jersey, and much of the West. We developed a comprehensive identity program, restructuring the way the brand operated through identity and interface design, retail experience and communications. Working with Mother, the new brand voice is simple and friendly, eliminating the typical tropes of over-promising and exaggeration found in the marketplace. Matt Luckhurst collaborated with A2 Type to create a proprietary version of their Regular typeface for the wordmark.
In 2011 Omobono set out to share the best practice of B2B marketers so that they could learn from their peers. Partnering with The Marketing Society, and ably supported by Circle Research, Omobono researched what B2B marketers really do in digital and what they think works. To complement this research I created the visual infographics to represent the results and also produced a complementary illustration to represent the digital landscape of today.
Produced in illustrator, the aim was to represent the various areas of B2B today; whether that’s mobile, search/SEO, social media, video, display advertising, Email marketing etc. The piece has been used for many examples, and also inspired new pieces for our clients. Designed Adam Hartwig.
Ernst & Young’s 2012 global review is designed to bring their newly-defined strategy to life. 2br created online and print versions of their story, emphasising their impact in the real world and determination to do more for clients, staff and communities.