Hunt & Co. was approach by Melbourne-based apparel company Elwood to assist in taking the next steps in their brand and visual identity. The project comprised a process of refinement and streamlining the brand into a singular and consistent direction to more accurately represent the label’s most recent apparel collections. The deliverables have included development of a new logotype, typographic specification, brand guidelines and a suite of printed collateral. The identity comprises of a bespoke typographic treatment using Klim Type Foundry’s ‘Pitch’, a refined colour palette and a ‘frame’ brand device.
In addition to the brand and identity, Hunt & Co. have also worked closely with Elwood to develop the concept store The Windsor Annex, which is also the first of its kind.
Clutch Bodyshop are an inspirational brand founded in 2005 by elite fitness and nutrition expert Ashley Conrad. They specialise in fitness and nutrition programs as well as providing a portfolio of supporting supplements.
Clutch Bodyshop comissioned Socio alongside their in-house team to contribute some ideas for their new range of supplements. The new packs were designed to reflect the quality and science behind the supplements, positioning Clutch as a premium player in sports nutrition and fitness. The final design combined a minimal typographic aesthetic and simplistic colour palette to create a distinctive pack design that communicated the purity of ingredients within the range. Unfortunately our concepts were not taken forward into production.
IYA was commissioned to create the brand, packaging and e-commerce store
Working closely with creator, Ankur Shah, IYA developed an exciting brand that epitomises the products uniqueness and sense of fun. The ‘m’ marque became part of the sole of the shoe, as a stand alone device and through the development of the brand, this has become an intrinsic part of the detachable soles.
A wink may be a quick, but it can mean a lot. When someone gives you one, it’s for you and no one else. The clean freaks at Wink Laser and Wax Studio believe that hair removal should always be just a wink away – fast, easy, and personal. Leave it to them to make you happy, whoever you are and whatever you’re looking for.
Because Wink wants to change how people look at the hair removal business, we ditched the flowers and the sexy women early in the branding process.
Instead, Wink’s look is defined by subtle shades of grey, blue, yellow, and orange in a clean but whimsical illustration style. The logo is an I with asterisk. Wink, wink!
Designed by Vgrafiks.
Koodoo is a new fast casual pizza and wok restaurant recently opened in Belgorod.
Koodoo – a small and cozy place, with an unusual combination of pizza and wok menu and open kitchen, where visitors can watch them cooking. Koodoo main priority is quality and fast delivery, which allows you to bring the pizza and wok to the buyer at its best, without loss of palatability. Therefore, as the main image of the brand, it was decided to use the Koodoo antelope, one of the fastest animals in the world. Koodoo and his team are in constant motion, moving to a variety of modes of transport, always deliver the food on time. Handmade and playful character graphics corporate identity is designed to support the overall concept of the brand, creating a sense of movement. Designed by Piece of Cake.