Diageo approached The Monkeys with a brief for advertising that encouraged people to use Diageo’s range of spirits when making homemade cocktails. Together we developed a solution that went beyond the realms of advertising and established a new e-commerce platform with cocktail making at its heart. Maud identified that for the average person cocktail making is intimidating and in the majority of cases when people are entertaining at home, they will choose wine or beer as a more safe and convenient option. Maud also discovered that despite the hesitancy towards cocktail making, there were over 1,000,000 cocktail related searches online every month and a complete absence of websites addressing the basic need for education and guidance. We took this opportunity and created the mixionary.com brand.
Linking directly through to Diageo spirits on the Dan Murphy online store, Mixionary was created with the purpose of demystifying the art of cocktail making. We designed iconography that broke down the process of cocktail making into 8 key stages and formed the basis of the brand’s visual identity. The website was built with search at its heart capturing the most commonly searched cocktails and ranking them in priority order.
A new paradigm in apps that make life easier. Lack of info, delays, time changes, gate changes, connecting to complete check-in… stressed out secretaries, lost passengers… various, frequent messes that we all know, and have all unfortunately experienced. Pass’n’fly is a new generation app that endeavors to make life easier and save you from all those headaches: it automates check-in and generates your boarding pass from the email account on your Smartphone. You can forget about everything: this app does the work for you. All this is a first base, with more services for travellers coming soon.
Morillas joined the project to develop the visual identity and entire interface for the application, ensuring a clear, attractive, easy-to-use language for an app designed to save time and headaches.
DeviantArt, the world’s largest online social network for art, approached Moving Brands to undertake a massive rebranding, as well as the design of a revolutionary new app.
An internet institution, DeviantArt had grown from a niche platform for sharing original Winamp skins to a digital art juggernaut with 32 million registered members, making it one of the largest social media sites in the world. Moving Brands was engaged to support the drive for new partnerships and aggressive goals for growth, working with senior leaders on branding, experience design and communications.
InBloom Kalgoorlie was an existing eCommerce client at enflexion who had a significant amount of regular customers ordering through the their smartphones. They already had quite a capable responsive website however wanted a new and contemporary experience for their customers to purchase flowers through a native application direct from their iPhone.
The design was kept as simple as possible by taking all the fundamental steps in the ordering process from their website and presenting them in a more intuitive progression through the application. The result was a faster eCommerce process, which has been successful in providing their mobile customers with a more efficient and rewarding mobile experience. Designed by Andrew Bray, while at Enflexion.
In this project Sara Emilie Spon created an app for taking control of all the smart devices in a modern home. By knowing the users daily routine and exact location, both in and outside the home, Tacle helps the user to find the exact device the user wants to interact with. The app also monitors the energy use of each of the smart devices, making it easy to spot devices with an extensive energy consumption level.
In collaboration with:
Photos by: Lise Balsby
Maja Bastian & Moa Liukkonen