Standtall is a new clothing company that produces outwear and accessories for snowboarders and skiers. Standtall is a fun and proudly Australian company that needed an identity that communicated these core attributes. Designed by Studio Sammut.
Monthly Archives: November 2012
Mildred & Duck – Trappistes Rochefort
Label and packaging design for Belgian beer Trappistes Rochefort. Masking tape, recycled bottles and hand glyphs reflect the fact that this beer is home brewed by Trappist monks; who live a life of manual labour, reading and sign language. Designed by Melbourne based design studio, Mildred & Duck.
OPX – Energy Saving Trust
Energy Saving Trust exists with the sole purpose of helping people save energy. It’s totally focussed on changing attitudes and influencing behaviour. To help this organisation reach its goals OPX built a new brand around the concept of getting ‘more from less’. This simple concept communicates the idea that saving energy can benefit everyone, and locks into a brand personality that’s positive, real and inspiring.
From a microsite showing the benefits of renewable technology in homes across Scotland, to apps helping drivers understand what they can gain through better fuel economy; OPX embraced Energy Saving Trust’s single-minded approach to helping people make a positive difference.
Berger & Föhr – Fresh
FRESH™ is about changing the way people shop for design online. The platform allows for users to add and follow select stores, curate a collection of all the newest product and then purchase their favorites. Designed by Berger & Föhr.
Ghost – Penny
Comité – Suculent
Installed in premises of the old Bodega del Raval, a rather odd bar frequented by lumpen personalities and riff-raff of all kinds in the last century, and inspired in the Barcelona inns of the Sisos, where in the old days the popular classes could find reasonable menus. Suculent opens its doors in the hands of Carlos Avellan.
Market packets, conserves of the period, warehouse dockets, all served as a source of inspiration in creating its graphic identity. An essentially typographical image which is enriched with the broad range of supports, materials and techniques used throughout the project. Designed by Comité.
Firedog – The Royal Academy of Engineering
Firedog conducted an exciting research phase, whereby fellows of the Academy applied minds in an exercise to define the core DNA of the brand. They explored the Academy’s role in society and it became increasingly apparent that the “Heart of Society” positioning was very authentic and appropriate. The research also informed the creative process, exposing the current identity as rigid, restricting and not very imaginative. The Academy addressed a multitude of audience segments, therefore we developed a visual identity system which could be “dialed” up to speak to younger audiences, but at the same time toned down to speak to industry and policy makers. Firedog refreshed the RAeng symbol, literally turning it on its head.
Bold – MTG Media
The inspiration for the symbol came from a graph mapping the total consumption of media in a day. The symbol shows how the different media relate to each other and how the consumption of them overlap and complement each other. This provides an understanding of MTG’s total supply and the synergies that are created in an integrated media house. Designed by Bold.
James Kape – Park Life
Mytton Williams – West of England Design Forum
The West of England Design Forum is the voice of design in the area providing a network for creatives. The organisation wanted to move up a gear and a rebrand helped increase membership by 30%. Designed by Mytton Williams.







































