Weld is a collaborative creative space in the industrial district of Dallas, therefore the building and space is the product that sells and furthermore the brand itself. Foundry Co’s goal with the logo was merely to accompany the space so we had to do something in the spirit of the building: industrial, clean and simple.
Monthly Archives: July 2012
Studio Makgill – James Read
Studio Makgill designed a strong brand identity using just one colour – a metallic gold. They designed and artworked the full range of packaging, created an extensive guidelines document, designed the website and a suite of items for the successful press launch event.
The market primed, and contracts with Harvey Nichols and QVC already in place, the launch of James Read’s collection was an unmitigated success. The internet is positively jumping with praise with Vogue remarking “Unlike many self-tanning products, the packaging is of the type you’ll happily have on display in your bathroom”.
Made by Zwoelf – Móra
Candy Black – Darren Blunden
Jeff Jarvis – Gagen MacDonald
Visual identity for an employee engagement and change leadership firm based in Chicago. Photography and designed by Jason Travis.
Luke Brown – The Richmond Weekender
Designed at Right Angle Studio (Senior Designer). Right Angle was engaged by Lend Lease to activate the site of their upcoming Studio 9 apartments. Following a ‘Quality of Place’ report that investigated Richmond’s cultural nuances, The Richmond Weekender concept was developed by Right Angle to add to the cultural landscape and build awareness about the building and suburb as a whole. Also seen in Luke Brown’s portfolio.
Girlfriend – Tiny Fluid Grid
Tiny Fluid Grid was Girlfriend’s first web product. It is a web development tool that helps developers build grid-based layouts with lazer-guides and a shiny, simple interface. It was featured by Joy Engine, Abduzeedo, and Smashing Magazine.
WAAITT – AROS
AROS (Aarhus museum of modern art) is one of Denmarks leading art institutions and one of northern Europe’s largest art museums with its 10 storeys tall with a total of 17,000 m². WAAITT’s suggestion for a new identity is based on both the history and concept of the building (The architects, Schmidt Hammer Lassen, have been inspiret by Dante Alighieri’s “Divine Comedy”), and on AROS’ values and focus on the visitors and the experience.
BVD – Byggkeramikrådet
For Byggkeramikrådet, the Swedish trade association for wall and floor tiling, we developed a
communication platform and visual identity including a new logo. All components now clearly and consistently express the organisation’s core values: knowledge, reliability and engagement. In short, we provided a solid foundation from which the organisation can confidently drive key issues within the industry. Designed by BVD.
Atipus – 2010 Clabsa Anual Report
Among other services, CLABSA manages and stimulate rainwater and sewage of the city of Barcelona.
The memory of this year aims to reflect the diversity of services that “Clabsa” manage. It represent the water flows with different colors. These flows are sorted and distributed thanks to the management of the company. And this allows the proper functioning of the city. Designed by Atipus.








































